Google figures show Searches highest amongst Parents -Digital Marketers Analysis In a twist on the predicted trend for users of voice assisted devices it has been revealed that its parents and NOT generation Z that are most frequently using this type of search facility. In a study that looked at the demographic of users for […]
Digital Marketing Facts from Stroud Based Social Media Boffins!
Gloucestershire Digital Marketing Team discuss uptake in Facebook Ad Spend It was predicted that there would be a distinct drop in social media advertising, particularity on Facebook following the past months discovery that facebook had shared users data with 3rd parties. However digital marketing boffins across the globe have been surprised to see the newest […]
Digital Marketing Case Study- Gencon Dog Head Collars
Mushroom Internet have worked closely with the Gencon brand since 2010 and have successfully run their digital marketing activity since early 2014. History The Gencon® All-in-1 and Headcollars were designed, developed and patented by a lady called Irene Holbrook, who is probably the most knowledgeable dog enthusiast we have ever known. After becoming owner and director […]
Google Launch New ‘faster + easier’ search result system
Following our earlier article discussing changes Google were testing out to their search results we can now confirm that Google have announced their decision to go live with the edits for all users. Claiming to enable users to get faster and easier search results the new format will apparently enable additional listings to load below […]
E -Commerce Stats- Projected 246.15% Rise In Sales
Mind boggling figures have been realised by Statistics giant Statista that emphasise how rapidly the E commerce sector is expanding. Recently released figures suggest that by the close of 2017 B2C E-commerce sales hit $2.3 trillion Worldwide. B2B E- Commerce hit an incredible $7.7 trillion globally. The 10 largest E- Commerce markets in the World […]
Waitrose’s Reduced Waste E mail marketing Campaign Launched
Successful, well thought out digital marketing campaigns are all about being one step ahead of your rivals and capturing the users attention at an integral part of their consumer journey. From large supermarket chains to smaller local businesses digital marketing is a focal point of any overall marketing plan. Today supermarket giant Waitrose have run […]
SEO/Digital Marketing Glossary
We found ourselves surrounded by Digital Marketing and SEO 24/7, but if you’re not familiar with the terms that come along with it, you’ll find it difficult. This is why our Gloucestershire based Digital Marketing experts are giving you an insight to what these SEO and Digital marketing words/phrases actually mean… SEO/Digital Marketing Glossary Adwords […]
Google Test Minimised View In Local Search Results
New digital marketing trend set to hit Gloucestershire? Standard Local SERP* The latest subject thats being heavily talked about in the digital marketing World online is the suggestion from SEO boffin Andrew Hagemann that Google is in the process of testing out a new search result system. If you search for something like say ‘reading […]
Influenced Posts Rocket In 2018
Influencer Marketing Trends show rise in impact in 2018 The latest most popular trend to show an improvement in overall impact in the digital marketing World since the start of 2018 is the popularity to engage with well known ‘influencers’ to help brands gain online popularity.This is when a brand engages with a well known […]
Facebook Privacy Change Shocks Digital Marketers
Gloucestershire Digital Marketing Experts Analyse Facebook New Announcement Following quite possibly the biggest scandal in Facebook’s history the site has come back with some quite significant changes to their privacy policies in the aftermath of the Cambridge Analytica scandal.The 9th of April will see the launch of some adjustments to the information users are seeing […]
